W3
06 Apr – 13 Apr 2026 · Company Functions + Demo Day
STRATEGY
TO PLAN
TO PLAN
From architecture to action. Business models, moats, process audit, 90-day plan, FinOps budget. Specialist sessions: investments, sales agents, legal tech, product-agent. Ending with Demo Day.
5
sessions
1 lecture · 4 specialist workshops
5
speakers
Гершуни · Рид · Аннаков · Бузко · Устинов
~10h
material
all sessions recorded · Demo Day 13 Apr
Key Concepts
Moats in AI-Native World
Data · trust · distribution · decision traces. Services → software as vibe-coding lowers the barrier. Strangler Fig pattern for migration.
Intent Economy
From attention to intent. Agent-to-agent: buyer → MCP → seller. GEO (llms.txt, JSON-LD). Verification gap is the new ad inventory.
Process Audit
67% see pilot results, 10% scale. Method: 15-20 interviews, prioritization formula, cost/revenue/enabler map. 80+ initiatives from a 200-person fintech.
90-Day Plan
AI Champion (KPI'd role) + AI Operating Officer. Budget $120-290/mo. Month-1-2-3 plan. Day-90 checklist.
Flattened Org
From functions to 3 blocks (R&D, GTM, G&A). Human: Chief Accountability Officer, System Architects, Relationship Experts, Validators. AI: reasoning + action agents.
Sales L1–L5
Levels of sales autonomy (like self-driving cars). Inbound qualification + outbound prospecting as the first automated pipelines.
Shared Workspace
Single tree for humans and agents. CursorRules/Agents.md as hub. Tool-agnostic principles — migrate Cursor → Claude Code without rewriting.
Process as Product
Every process has a product owner, backlog, OKRs, unit economics. Data flywheel: executions → labeled data → better evals → better process.
Sessions
L03
Lecture 3 — Strategy to Plan
Степан Гершуни·06 Apr 2026·~120 min
запись добавляется
Topics
- Business models & moats · Strangler Fig
- Intent economy · GEO · verification gap
- Process audit methodology
- Agent-to-agent inside the firm
- 90-day plan · AI Champion · FinOps budget
Links
W3a
AI × Investments & Strategy
Евгений Рид·07 Apr 2026 · 18:00·~120 min
запись добавляется
Topics
- AI through the investor lens
- Strategy and capital allocation
- Portfolio signals from AI-native companies
Links
W3b
Sales Automation on AI Agents
Байрам Аннаков·08 Apr 2026 · 18:00·~120 min
W3c
AI Legal / Legal Tech
Рома Бузько·09 Apr 2026 · 18:00·~120 min
W3d
Shared Workspace → Product-Agent
Сева Устинов + Степан Гершуни·10 Apr 2026 · 18:00·~120 min
запись добавляется
Topics
- Second Brain for 30-person company
- Single entry point for humans and agents
- Tool-agnostic: Cursor → Claude Code no rewrite
- GitHub + Dropbox sync, read access for all
- Product-agent evolution
Links
Speakers
Степан Гершуни
L03 · W3d
Евгений Рид
W3a
Байрам Аннаков
W3b
Рома Бузько
W3c
Сева Устинов
W3d
Resources
Quote
«67% видят результат пилота, 10% масштабируют. Процесс = внутренний продукт.»
— Степан Гершуни, Lecture 3